The expected growth in new DAC and CCUS projects over the coming years could assist cost reduction through enabling efficient supply chains and standardizing designs and approval processes. However, challenges arising from supply bottlenecks as projects expand can also lead to inflation and delays. What are the forces driving costs for DAC and CCUS as they scale? Are there any breakthroughs in underlying technologies or manufacturing that have potential to truly reduce costs? What learning curves apply to process industries like DAC and CCUS and how might cost trajectories overall compare with renewables?
Companies at the forefront of the energy transition today face vocal demands to deliver climate action alongside constantly shifting political, social and financial realities. Marketers and sustainability leaders must navigate the complexities of maintaining a strong, compelling brand all while critical clean energy projects are plagued by online-driven activism and transformative technologies are dismissed as mere "greenwashing." This interactive panel discussion will highlight the unique insights from leaders across cleantech, energy, environmental advocacy and manufacturing as they share their views on the present and future of brand storytelling which accomplishes the ideal brand trifecta: tell a compelling story that resonates across audiences, and most importantly, is firmly rooted in truth.