• CERAWEEK 2025 | March 10-14, 2025
  • CERAWEEK
  • March 10 - 14, 2025

David Roh

Plus

Director of Business Development

David Roh is Director of Business Development at Plus. Leveraging his background in business development and the automotive industry, he is focused on building partnerships that help scale Plus’s deployment of its autonomous driving software solutions by seeking out win-win outcomes.

Prior to joining Plus, David was with the Innovation Center California of Volkswagen Group for nearly 5 years leading a portfolio of innovation projects related to digital customer interface, MaaS / TaaS and establishing strategic partnerships with start-ups and Tier 1 suppliers.

David started his career in investment banking and M&A. He then spent a decade with the audio tech company Dolby Labs in roles across corporate development, strategic planning, business development and product management - with majority of the years in the automotive sector.

David earned his Bachelor of Science degree from Georgetown University. He received his MBA from The Wharton School of the University of Pennsylvania.

Sessions With David Roh

Wednesday, 20 March

  • 09:30am - 10:10am (CST) / 20/mar/2024 02:30 pm - 20/mar/2024 03:10 pm

    Truck of the Future

    Historically, the emphasis of decarbonization initiatives has been on light vehicles. However, the recent downturn in electrification within this sector has redirected attention to the medium- and heavy-duty trucking industry. This shift coincides with a period of significant transformation in the medium and heavy commercial truck market, characterized by the emergence of novel propulsion technologies and automation capabilities, which have the potential to enhance energy efficiency and reshape the industry’s long-term trajectory. We invite you to participate in this session to gain a comprehensive understanding of the projected timeline for these advancements to materialize on our roads, and to comprehend the implications these changes could have on the oil and energy sector.