• CERAWEEK 2025 | March 10-14, 2025
  • CERAWEEK
  • March 10 - 14, 2025

Mark Boyadjis

S&P Global

Global Technology Lead, Automotive Advisory Team

Mr. Boyadjis is responsible for developing custom research for S&P Global clients in automotive UX, ADAS, autonomous driving, connectivity, software and related areas. He is an automotive industry thought-leader and has been a key member of the group for more than 13 years. Mr. Boyadjis is tasked with developing and incubating new research initiatives from specific technologies to new domains, as well as driving innovation and strategic investment for our customers and the industry as a whole. Regarded as a leader in Infotainment and HMI business practices, technology insights, and competitive intelligence, he is an often-quoted expert and presenter at several forums on behalf of S&P Global. He has led projects and research that have aided many automakers, tier one, and tier two suppliers in designing, implementing, and executing global scale strategic automotive technology goals in core product lines. Mr. Boyadjis holds a Bachelor of Science in Economics and Business Management from the University of Minnesota's Carlson School of Management and Master of Science in Management of Technology (MS MOT) from the Technological Leadership Institute at the University of Minnesota's College of Science and Engineering, both United States.

Sessions With Mark Boyadjis

Tuesday, 10 March

  • 11:30am - 12:20pm (CST) / -

    Consumer Behavior & EVs
    Mobility/Transportation

    As consumer attitudes shift toward more electrified transportation, there are still some challenges facing adoption—perception, infrastructure, range degradation, and total cost of ownership. What are recent consumer insights regarding EVs? When will the winds of change blow the hardest? What is the rationale for and against buying/leasing EVs? What are some regional variations for these trends and why? How will consumer inputs change over the short and long term?

Wednesday, 11 March

  • 03:30pm - 04:20pm (CST) / -

    Connected Vehicles: From data to value
    Mobility/Transportation

    Connected vehicles, especially autonomous ones, generate tremendous amounts of data that are required for a car’s operation. Some of that data is also valuable to many other industries. For the past 20 years, telematics services have used this data, but with data monetization business models still evolving, new, innovative applications are likely to emerge. What are auto data opportunities? Which industries hold the most potential? How is the energy sector impacted? What are potential barriers and regulation issues, including the impact of privacy laws? What are the business models? Should the car owner be compensated?