• CERAWEEK
  • March 10 - 14, 2025

Arno van den Haak

AWS

Sr. Principal Clean Energy

Arno van den Haak has over 25 years of Energy experience. In Amazon Web Services (AWS), as covers AWS' infrastructure decarbonization strategy. This involves the creation of new business strategies, new partnerships and drive deployments in renewable energy procurement, storage, hydrogen and emerging technologies. Prior to that he covered the global energy practice in AWS, supporting the entire value stream from upstream, midstream, downstream through renewables. There he was helping customers achieve their Digital Transformation objectives with meaningful business outcomes and transform the industry. He began his career with Royal Dutch Shell in the Netherlands after graduating from Eindhoven. He has held various positions in the upstream space in the Netherlands before taking on a host of global assignments. He has worked and lived on nearly every continent. His responsibilities have spanned technical, business and managerial roles covering the upstream value chain from M&A, Exploration, Field Development, R&D, Wells, Major Projects, and Asset/Production Operations. He has over 15 professional publications to his name and holds 5 patents.

Sessions With Arno van den Haak

Monday, 9 March

  • 01:00pm - 01:50pm (CST) / -

    Upstream Digitalization: How sustainable?

    Upstream Oil & Gas Digitalization

    The need for greater operational efficiency in the E&P industry continues as it manages the challenges of abundant energy supply while reducing its GHG footprint. Digital transformation is merely table stakes for organizations that want to continue to participate in this market environment. Can the industry sustain and grow these digitalization activities through the business cycle? Will companies achieve greater efficiency and digitalization through culture or technology? What are the implications for oil and gas producers and suppliers?

Tuesday, 10 March

  • 11:30am - 12:20pm (CST) / -

    Customer-Driven Innovation

    Innovation & Technology

    Innovation is a wonderful, inspiring goal—and a great way to sell a lot of books. In reality, it is a lot of hard work and never easy. However, when innovation comes out of deep customer needs then it can have real impact, and at scale. Today technology is moving so fast many customers may not know how to ask the right questions or be able to imagine what is possible—which can result in incremental action. What is needed to achieve truly breakthrough innovation? What is the role of the customer in shaping future disruptive technologies? What does it mean to “listen to the customer” in a world of growing complexity and connections? How do leading innovators engage customers in their innovation processes now and in the future?