As consumer attitudes shift toward more electrified transportation, there are still some challenges facing adoption—perception, infrastructure, range degradation, and total cost of ownership. What are recent consumer insights regarding EVs? When will the winds of change blow the hardest? What is the rationale for and against buying/leasing EVs? What are some regional variations for these trends and why? How will consumer inputs change over the short and long term?
Shifts in personal car ownership are at the forefront of the energy transition and electrification of the passenger car fleet is one of the main decarbonization pathways in many markets. As battery technology improves and EVs become more cost-competitive, EVs are gaining traction in many markets and with that comes concern about the future of oil demand in the passenger car segment. In which markets will EVs gain share fastest? Is EV adoption scalable? Will EVs bring forward peak demand?
Electric vehicles today are one solution for curbing greenhouse gas emissions. Could additional technologies, such as hybrid powertrains, have a short-term impact on existing pollution concerns? Is electric vehicle adoption feasible in an era of high EV purchase cost and low gas prices? What are the advantages of an electric powertrain versus a hybrid powertrain? Are electric powertrains practical in the face of limited infrastructure for re-fueling?